No matter what kind of marketing is being done, the brand is a valued aspect for every company. Topics include brand building, brand engagement, mobile brand marketing, brand management, brand social media marketing, content marketing, brand identity, brand image, brand awareness, and brand advocates.
Brand as the new holy grail for business stability
recently shared the speaker’s platform at a business conference with the CEO of one of the largest international property and patent law firms. I was intrigued by his comments when he stated that; “Over the next few decades the power and security provided by IP protection will gradually diminish and brand or trademarks will quickly become […]